Posts Categorized Patent Strategy

Licensing Patents as Part of Your Overall Patent Strategy

Outbound licensing is one option with a good patent portfolio. One or more patents can be developed for a licensing strategy in conjunction with or separate from a company’s main product. There are some technologies that are so large that one company may not have the resources to bring the technology to market or where the… Read more »

Defensive Patent Strategies

Patents and patent applications are very effective marketing tools and deterrents to competitors. When a patent application is filed, a product may be properly marked as “patent pending.” This marking serves two very important functions. In a general marking sense, the “patent pending” or “patented” markings indicate to consumers that the product is unique and cannot… Read more »

Patents Help Sell Your Company

When building a patent portfolio with the intent to sell a company, the main audience is not potential infringers, but the acquiring company. Depending on the situation, the acquiring company may have any of several different reasons for the acquisition. For example, the acquiring company may be looking to add an existing product to its product… Read more »

Drafting Patents for Licensing

Patents that are intended for licensing have a distinctively different feel to them and a different method of drafting than patents that protect a specific product line. Here, our intent is to protect an idea that may potentially be more valuable at the end of the patent life and may be used in ways that… Read more »

Protecting a Product With Patents

Most companies get patent protection to protect a product.  This is the first line of defense and is the most simplistic manner to use patents.  In this case, the business interest is two fold.  The primary goal is to prevent competitors from directly infringing the product going out the door and the secondary goal is to set… Read more »

Patent Portfolio Development vs. Just Getting a Patent

Most patents are a waste of money. Why is it that Apple and Samsung each have many thousands of patents, but when they start a patent war with each other over, they only assert a small handful of patents? For a small business with limited resources, judiciously selecting ideas for patenting can make the difference… Read more »

Provisional Patent Applications are Almost Always Wrong for Your Business

Provisional patent applications are almost always wrong for your business. In almost all circumstances, an entrepreneur or startup company should NOT get a provisional patent application. The main purpose of the provisional patent application is to *delay* the patent process, but for a startup, you want your patent as fast as possible. A delay is… Read more »

Patents Need to Track Your Product Strategy

If a patent has any business value, it must relate to concrete, real products that add value to people’s lives. Patents that cover hypothetical ideas and wishful thinking have no commercial value whatsoever. Whether you write patents to defend a product space, enhance your company’s value, create “trading card” assets for negotiating with competitors or… Read more »

Patents for Defending Your Company

Many entrepreneurs and business owners want patents that will defend their company against competitors, but few companies actually have a proactive plan for investing their patent assets wisely. To defend your company, you want patents that are (1) litigation worthy and (2) relate directly to your company’s products and services. Litigation worthy patents are not… Read more »

Patents that Protect a Business Advantage

A good patent is one that protects a business advantage. I often ask entrepreneurs to tell me your competitive advantage – what is the weakness in the market that you are going to exploit? This can be one or many market weaknesses. For example, a competitive advantage is that your product is “easy to use”…. Read more »