Patents Need to Track Your Product Strategy

If a patent has any business value, it must relate to concrete, real products that add value to people’s lives. Patents that cover hypothetical ideas and wishful thinking have no commercial value whatsoever. Whether you write patents to defend a product space, enhance your company’s value, create “trading card” assets for negotiating with competitors or…

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Never Use Equity to do a Job that Debt Can Do

Equity in your company should be valued high – after all, you have confidence in your ability to succeed. Why squander your equity when you can leverage someone else’s capital? BlueIron’s secured financing is very similar to debt: you leverage BlueIron’s capital investment with only a minimum of your own equity. BlueIron’s parallel investment in your company…

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Finance a Stronger Portfolio at a Fraction of the Cost

BlueIron finances better, stronger patent portfolios for a fraction of the cost of hiring a patent attorney. Typical BlueIron clients get much, much stronger patents than if they paid the average patent attorney.  BlueIron has skin in the game.  We can’t afford to do bad patents. BlueIron’s patent portfolios are completely focused on increasing the…

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Spend Your Capital on Growing Your Business

The most common refrain of a startup company is that “we can’t afford a patent attorney”. With BlueIron, you don’t have to. BlueIron builds out a professionally curated and managed patent portfolio for you while preserving your capital. BlueIron typically invests more than $40,000 per patent, which includes thorough searches and expediting the patents through…

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Collateralize your inventions? Is that even possible?

BlueIron is the only business that will use your inventions as collateral and finance patents based only on the strength of your inventions. Even though your patents are being financed, you have full control of your patent assets. You – and only you – can assert the patents against competitors, enter into licensing arrangements, and…

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Patents for Defending Your Company

Many entrepreneurs and business owners want patents that will defend their company against competitors, but few companies actually have a proactive plan for investing their patent assets wisely. To defend your company, you want patents that are (1) litigation worthy and (2) relate directly to your company’s products and services. Litigation worthy patents are not…

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Patents that Protect a Business Advantage

A good patent is one that protects a business advantage. I often ask entrepreneurs to tell me your competitive advantage – what is the weakness in the market that you are going to exploit? This can be one or many market weaknesses. For example, a competitive advantage is that your product is “easy to use”.…

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